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Why Next.js is the best choice for business websitesTechnical

Why Next.js is the best choice for business websites

Anton Persson10 februari 20265 min read

In a digital world where speed and user experience determine whether a visitor stays or leaves, the choice of framework is crucial. At Infinet, we've chosen Next.js as our primary platform for business websites – and there are good reasons for it.

What is Next.js?

Next.js is a React-based framework developed by Vercel that enables server-side rendering, static generation and a range of optimizations right out of the box. It has quickly become the industry standard for modern web applications.

The advantages for businesses

  • Lightning-fast loading – Statically generated pages load in milliseconds, providing a superior user experience.
  • Built-in SEO optimization – Server-side rendering allows search engines to fully index the content.
  • Scalability – From a simple business site to a complex web application, Next.js grows with your needs.
  • Developer productivity – Hot reload, TypeScript support and modular architecture speed up development.

Performance that makes a difference

Google ranks fast websites higher in search results. With Next.js, we can deliver websites that achieve top scores in Google Lighthouse – often 95+ across all categories. This means better visibility, more visitors and higher conversion rates.

A website that loads in under 2 seconds has a 50% lower bounce rate compared to one that takes 5 seconds.

Summary

Next.js isn't just a technical choice – it's a business decision. By building on a modern platform, you invest in a website that performs better, ranks higher and gives your visitors an experience they remember. Contact us if you want to know more about how we can build your next website with Next.js.

Anton Persson

Written by

Anton Persson

Developer & IT Architect

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